Words Liz French, Images Brydie Thompson
It was standing room only when Tranquillo Beauty Clinic’s new proprietor, Dani Sheridan, invited former and prospective clients and local business people to celebrate her new venture and to reassure them that it’s not going anywhere but up!
Dani Sheridan may be new to Tranquillo, but she is not new to the business of beauty. A country girl, she was brought up just outside Gisborne, where she completed her nursing training, supplementing her income by working at Farmers’ beauty counter. She found a niche; one she built on while working as a registered nurse, developing a YouTube following. Her make-up tutorial videos, including one about decluttering and cleaning her make up collection, attracted more than half a million views.
Dani has gradually made it to Tauranga via Taupō and Whakatāne, where she worked in beauty treatment businesses, soaking up information and ideas, always grateful for the grounding that nursing had provided, citing “do no harm” as a good mantra on which to build beauty services designed to improve both looks and morale.
Once Dani and her family had settled in Tauranga it became a goal to own her own business … but not just any business. It had to have an excellent reputation, very high standards and, of course, the books had to look good too. Tranquillo Beauty Clinic was all that and more.
Dani took over in early September and worked quietly under the radar until the official opening at the end of October. During that time, she employed three staff members, each with her own passion within the field and all working together to deliver delight to clients by enabling them to, “relax and recharge and enjoy results-driven treatments tailored to their needs”.
Team Spirit
As owner/manager Dani finds herself working about half on the business and half in it, so places huge value on employing the right people. She firmly believes that the best team is one where members get the opportunity to work to their strengths in an environment where they are always learning and encouraged to be enquiring. And where they have fun! Senior Beauty Therapist Mikaela Andersen enthuses, “This is the best place I’ve ever worked. Dani is my fav!” Mikaela is proficient in a wide range of treatments, her overall aim that her clients leave feeling confident and comfortable in their own skin.
Spa therapy is Moenah O’Shea’s thing. She likes to see her clients “melting away” after holistic massages using natural products. And junior therapist Gracie Cappely is loving what she’s learning and most enjoys the combination of creativity and caring, and the instant results that a waxing or a facial can deliver.
Professional Protocols
Dani stresses her emphasis on the correct protocols in all areas of the business. “Beauty therapy is largely unregulated,” she says. “Therefore, the onus is on us to ensure that every solution and every treatment we offer comes tested, proven and reliable, and that we are proficient at its application.”
To ensure the new team at Tranquillo completely understand your skin, they are offering a free Observ 520x Skin Analysis with your first facial at Tranquillo under its new management. Observ is an advanced diagnostic imaging tool that effectively captures a comprehensive visual of your skin condition, including the typically ‘invisible’ underlying layers, patterns and structures. Dani comments, “That’s why we invest in diagnostic tools like the Observ 520x, to ensure we understand every client’s skin before we treat it.”
New Look, Late Night
Under Dani’s guiding hand, Tranquillo Beauty Clinic is gently evolving. Regular clients will notice subtle changes in the décor, with the rich and soft combination of deep jade and pink punctuating the logo and feature walls.
Dani would love to see more professional women acknowledging that they deserve the beauty treatments that not only respect and rejuvenate their skin but allow them an oasis of ‘me time’ in their busy schedules. She hopes opening late every Thursday will encourage and facilitate this.
Summer Sunscreen
Dani emphasises that if there’s one non-negotiable step in your summer skincare ritual, it’s daily sunscreen. While protection is essential year-round, it’s especially crucial during the warmer months when UV exposure peaks. She encourages clients to invest in high-quality formulations for the face – those that feel light, natural, and infused with skin-loving ingredients – and to reserve more affordable options for the body. Full-body protection is a must, but your complexion deserves the very best. After all, glowing, healthy skin is always in season.
Your skin, and your mirror, will thank you!
Tranquillo Beauty Clinic
76a Grey Street, Tauranga
www.tranquillobeauty.co.nz